INNOFACT AG: Special Panels

Special panels

As well as the consumer panel meinungsplatz.de, from which we recruit the majority of our survey participants, we also operate a range of special panels. Sometimes these are built and maintained on behalf of our customers, such as the HR decision maker panel of the recruitment agency Randstad.

Other special panels develop through cooperation with our partners. Some examples:

The book trader panel:

Book traders in Germany

Cooperation panel with the journal Buchmarkt.

Gayvote:

4,000 homosexual consumers in Germany. In cooperation with Eurogay.

The German IT decision maker panel:

4,000 IT decision makers in Germany of various levels.

In collaboration with Sophus GmbH, Ingolstadt.

The marketing decision maker panel:

400 top marketing managers in Germany. In cooperation with "absatzwirtschaft".

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