Conjoint/Pricing Analysis

Conjoint Analysis

If you need information that really makes statements about how customers reach purchasing decisions then a conjoint analysis can provide you with just what you need.  We carry out professional, complex analyses in order to gain crucial knowledge.  Through conjoint analysis we can experiment with fictive products before they come onto the market or even before the manufacturing process begins.  Innofact AG conducts Conjoint Studies through both classical survey methods and online surveys.  Our wealth of experience with a wide range of studies allows us to select the method best suited to the client and the subject.  We have a comprehensive range of tools standing ready for our use.


Pricing Analysis

If you are planning a product launch and need the information crucial to price determination, then consider an Innofact pricing analysis. Price determination is not a stand-alone factor but must be considered within the context of the costs/revenue trade-off. Our wealth of experience and comprehensive range of available tools and methods allows us to use the newest conjoint techniques and work flexibly and with the most suitable medium (online/offline).




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